Shawn Purcell, BA

Senior Wealth Advisor
Branch Manager

Shawn Purcell began his financial advisory practice in 1994. At the forefront is his Team’s Commitment of Value, driven by the unwavering dedication to service excellence he brings to each and every client relationship. Shawn believes his clients are his partners and together he helps them make the right financial decisions for themselves and their families. Acting as each client’s key wealth advisor, Shawn’s integrated wealth planning approach helps his clients plan and realize their goals towards a more secure, fulfilling and balanced life. Shawn, his wife Mojgan and son Sam live in North Vancouver. Away from the office, Shawn enjoys golf, skiing and playing hockey. 


Peggy Macrae, CFP®

Financial Advisor

Peggy joined Shawn Purcell’s practice in 2009 and shares his goal of delivering service excellence to their clients.  She works closely with Shawn in all aspects of the client experience.  Peggy is primarily responsible for creating financial plans and retirement projections, presentation, implementation and follow up.  Peggy obtained her Certified Financial Planner designation in 2012 and has been working in the industry since 2005. Peggy, her husband Steve and children Aiden and Claire, live in Delta.

Tiana Murano

Associate Financial Advisor

Associate Financial Advisor & Assistant to Shawn Purcell & Peggy Macrae

Tiana joined the Assante Wealth Management family in 2021 as assistant to Shawn Purcell and Peggy Macrae.  Tiana graduated from the University of Victoria, Gustavson School of Business with a focus in finance in 2020.  When she is not in the office, Tiana spends her time in the kitchen baking and making fresh pasta.  Tiana is eager to grow her knowledge under the guidance of Shawn and Peggy.  


Cheryl Norton , CPA, CA, CFP

Regional Vice President, Wealth Planning

As Regional Vice-President, Wealth Planning, Cheryl Norton works  closely  with  our  high  net  worth  clients  to  identify  issues   and   provide   complex,   tactical   wealth   planning   support  that  complements  their  wealth  plans.    Cheryl  has  a particular focus on tax and estate planning strategies for business  owners,  farmers,  professionals  and  other  affluent  individuals and families.  

Cheryl joined CI Assante Private Client in 2018 after delivering tax planning services primarily in two multi-national public accounting  firms,  as  well  as  holding  senior  tax  and  estate  planning  positions  in  the  financial  services  and  insurance  industry.  Cheryl’s  expertise  includes  tax,  estate  and  trust  planning,  business  succession  planning,  intergenerational  wealth  transfer  strategies,  risk  management,  philanthropy  and charitable giving.  Her overall professional experience in tax and wealth planning exceeds 17 years.  

Cheryl  is  a  Chartered  Professional  Accountant  (CPA,  CA)  with  a  Bachelor  of  Commerce  degree  from  the  University  of  Windsor.    She  has  also  obtained  her  Certified  Financial  Planner®   (CFP®)   designation.   In   addition,   Cheryl   is   a  member of the Chartered Professional Accountants of British Columbia (CPABC) and has completed the CICA In-Depth Tax Course and has acted as a group leader for this course.


Dennis Kondratev , MBA, CFP, CLU®, TEP

Regional Wealth Planner

As a Regional Wealth Planner, Dennis Kondratev facilitates the delivery of wealth planning reports. Using a needs based approach, Dennis works with our clients to not only gather pertinent financial information, but more importantly, to identify issues and to help our clients articulate and document their goals in order to build a plan that meets their complex needs. Working with the support of the wealth planning team, Dennis delivers a plan that addresses retirement planning, cash flow management, risk management, business planning and estate planning.
Dennis became part of CI Assante Private Client in 2019. Prior to this he held the role of Specialist, Estate and Financial Planning Services at Sun Life Financial, providing comprehensive financial planning to affluent families, professionals, and business owners.
Dennis has an MBA from Smith School of Business, Queens University. In addition, he holds his Certified Financial Planner® (CFP®), Chartered Life Underwriter (CLU) and Trust and Estate Practitioner (TEP) designations

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